Dandymen Fine Grooming Products was looking to evolve it’s branding to better reflect it’s owners passions. We went back in time to do it.

Dandymen founder Lucas Kemper built a successful line of men’s grooming products that can be found on the shelves at Walmart, CVS and more. But the original identity wasn’t connecting with his sense of style and an affinity for a bygone era of men’s grooming that was more focused on finer details. Working with an illustrator and a whole lot of inspiration from the 1920’s, we built a brand that captures the essence of what Dandymen was built on – hard work and impeccable style.